Courvoisier introduces it’s premier luxury Cognac
Posted on: October 20, 2009No comments yet
Interbrand partnered with the Courvoisier team to design their recently launched luxury cognac, L’Essence de Courvoisier. Following years of exploration to create the perfect blend,
L’Essence de Courvoisier will be the jewel of Courvoisier’s permanent higher styles.
The droplet shape of the bottle is one of Courvoisier’s key visual equities, which we adopted in the design. The cognac is captured inside a Baccarat crystal, droplet shaped bottle suspended within a gold frame to accentuate its preciousness. The cognac is presented in a Baccarat crystal , droplet shaped bottle suspended within a gold frame to accentuate its preciousness and retails at almost $3,000.
Daniela Nunzi Mihranian, Creative Director and Sara Faulkner, Senior Designer led the project at Interbrand, “we are delighted to have had the opportunity to work with such an iconic brand as Courvoisier. The project has been really inspiring and enjoyable and we are truly thrilled to see the final work out in the real world”.”
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